Stockholm style or Scandinavian style has established itself as a trend in its own right in the fashion world for several years now. Fusing minimalist elegance, functionality and durability, this style, both timeless and modern, seduces women all over the world. Here is my guide to adopting it on a daily basis and the Swedish brands to keep in mind.
Minimalism and chic, these are the first two words to identify Scandinavian fashion.
So what is Stockholm style?
This coveted style draws its inspiration directly from the streets of the capital. But I think it’s more than just a trend, it’s a true fashion philosophy. It’s a celebration of elegance in its simplicity, while highlighting clean cuts, high-quality materials and a neutral colour palette. Far from extravagance and superfluous details, Scandinavian style is based on a return to the essentials, while maintaining great attention to detail.
Chic comes from attitude, not clothes
The monochrome look is iconic for Scandinavian fashion
“Scandinavian fashion is about functional and clean design, but with a touch of emotion. It’s not just about aesthetics, but how a piece of clothing can make a person feel more confident, while also respecting the planet.” ” said Jonny Johanssonthe founder and creative director of Acne Studio.
More and more young people are choosing comfortable and less flashy clothes
The Stockholm style also has an eco-responsible approach. The clothes are of super good quality and are made to last over time. The use of recycled fabrics is also a practice that opposes “fast fashion”. Each piece is designed to be versatile. Here are the 4 steps to adopt this style if it has seduced you.
Staying neutral is the most important thing to adopt this style wonderfully.
Functional minimalism: the DNA of Stockholm style
The first important thing is minimalism, which is at the heart of Scandinavian style. Each piece is carefully chosen for its functionality and simplicity. Clean cuts, sleek silhouettes and quality materials are the key elements.
There’s nothing more basic than black and white, right?
Colors: sobriety and natural elegance
In Stockholm style, colours are a fundamental aspect of the minimalist philosophy. The colour palette is characterised by neutral and natural tones, creating a visual harmony without exuberance. Classic shades such as black, white and grey dominate. White evokes Nordic brightness and is often used for oversized shirts and basic white t-shirts. Not to mention the sneakers which are also a key element of this style.
To implement the colors, it is important to choose a dominant key
All in all, earthy shades such as beige, brown or camel add warmth. As for colors, you can allow yourself a little fantasy while staying in pastel shades. And if patterns and prints do not predominate this trend, you can have stripes, discreet flowers or a leopard print, which is also super trendy this year.
Small prints are also allowed.
Straight cuts
Straight-cut clothing is at the heart of Scandinavian fashion, offering a clean, structured and effortless silhouette. Whether it’s long coats, jackets or trousers, straight and clean lines dominate. These cuts not only guarantee a modern and elegant look, but they also offer optimal comfort, promoting great freedom of movement. Even dresses, often midi or maxi, are straight, but you can always belt them. The choice of straight cuts also allows you to highlight the materials and the quality of the workmanship, because each piece is based on the precision of the lines and finishes.
The aesthetic of Scandi-chic lies in classicism
The art of layering
You can imagine that in a city where winters are harsh, the art of layering is essential. A long wool coat over a cashmere sweater, an oversized scarf for a cozy touch, all matched with straight pants or a midi skirt.
If you are layering your clothes, it is best to stick to the same tones.
Swedish brands to watch
If you’re keen to embrace this style, look to some of Sweden’s most well-known brands. Acne Studio is a perfect example, with its pieces that are both innovative and timeless. Philippa K perfectly embodies chic minimalism, while COS offers everyday essentials with modern cuts. Otherwise, there are other brands like Bite Studio, Cecilie Bahnsen or even ATP Workshop for a more luxurious look.
Quality is really important when adopting the Nordic style
Finally, Scandinavian style embodies an eco-responsible approach to fashion, promoting sustainable clothing, ecological materials and more thoughtful consumption.
With a total black look, you’re sure not to make a fashion faux pas.
Burgundy is a widely used color for fall and winter looks.
Cozy and slightly vintage cardigans will be very popular this winter
Silver clothing is also part of the wardrobe of Scandinavian fashionistas